SPONSORED: Heidelberg Innovation Week 2021, October 13-15, will focus on new technologies for the business, packaging and label segments aimed at improving print shop performance. Registration is now open for this free event.

ALWAYS A STEP AHEAD is the motto of the last Innovation Week organized by Heidelberger Druckmaschinen AG (Heidelberg). This virtual customer event takes place at the company’s site in Wiesloch-Walldorf from October 13-15, 2021. Each day’s schedule will begin at 9:00 a.m. CET (6:00 p.m. AEST, 9:00 p.m. NZ), with a topic-focused live report. different – packaging printing on the first day, followed by digitization and diversification on the second and third days respectively. The event is broadcast from the redesigned Print Media Center at the Wiesloch-Walldorf site, where Heidelberg showcases its latest offset and digital technologies for the commercial, packaging and label market segments.

“We are accelerating the development of intelligent scanning solutions to meet the demands of our customers,” says Ludwig Allgoewer, Global Sales and Marketing Manager at Heidelberg. “During Innovation Week 2021, we once again demonstrate our credentials as a technological leader – always ahead of developments – with the aim of ensuring the future commercial success of our customers”, adds -he.

On-demand videos showcase innovations for new business ideas

Participants can watch video clips to get the specific information they need about the technologies in Heidelberg’s current portfolio. One video, for example, presents Heidelberg Plus, the new entry portal to the Heidelberg ecosystem.

A single registration opens Heidelberg’s entire world to customers, allowing them to manage their business relationships with the company and access all of its services. Other clips show how customers can be successful in the growing label printing market with the Speedmaster CX 75 and become more competitive with new surface finishing options based on digital printing. Video provides insight into how Performance Advisor Technology (PAT) automated consulting tool uses artificial intelligence to help optimize print shop processes, while another clip focuses on the benefits of agreements remotely with the main objective of increasing machine availability.

Customer profiles highlight the business potential of Heidelberg digitization solutions

Examples of international customers from the commercial, packaging and label market segments are another focal point of this year’s virtual presentations. In detailed profiles, entrepreneurs present their print shop and demonstrate how they have improved their performance and, most importantly, their competitiveness by using the latest innovations from Heidelberg to drive the digitization of their business. Profiles include successful users of the new Speedmaster CX 104 universal press, the highly automated Stahlfolder P-Stacker with advanced robotic technology and Versafire digital printing systems with their exceptionally flexible applications, especially in surface finishing. . Other profiles focus on print shops that have increased their productivity through a subscription contract with Heidelberg, and on customers who have digitized and therefore automated their processes using the Prinect workflow.

“Customer profiles provide exciting and authentic insight into how print shops have become significantly more productive using the innovations Heidelberg has introduced over the past 18 months in all market segments, and how they have made processes more efficient and profitable through digitization. , explains Allgoewer.

Discussions with Heidelberg experts, video library and free registration
To support the online program, existing and potential customers will be able to contact the relevant Heidelberg experts each day of the event, without making an appointment.

The Heidelberg Video Library is available to all Innovation Week 2021 participants who want more information. Covering a large number of diverse topics and many Heidelberg products, the videos can be viewed at any time and also streamed after the event. In addition, the library will have recordings of all of the Innovation Week online presentations. The event is held in English, but subtitled versions of all presentations will be available in seven other languages ​​(French, German, Italian, Japanese, Portuguese, Russian and Spanish).

For anyone interested in participating, it’s easy to register now for free using the following link:


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