2021 Greater Lagos Fiesta to recover from the devastation of the COVID-19 pandemic Sanwo-Olu
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Lagos State Governor Babajide Sanwo-Olu unveiled the Great Lagos Day 2021, noting that the month-long event will help the state’s recovery efforts after the devastation of the COVID-19 pandemic .
Sanwo-Olu said on Friday at the ‘Lagos Rocks’ Fiesta unveiling ceremony at the Eko Hotel, Lagia, adding that it will include activities such as cycling, photography and competitions. of fashion, the Christmas Village Souk, traditional games, and the popular Grand Lagos concerts featuring prominent artists from the five divisions of the state.
Sanwo-Olu, represented by his deputy, Dr Obafemi Hamzat, explained that the pandemic has affected all three critical pillars of society. He said the Greater Lagos Fiesta, which will be held from December 1-31, is part of efforts to further reposition the state.
He said, âSociety is built on three tripods; the economy, health and well-being and the security of life and property. What COVID 19 has done is affect all three as well as the nightlife, but this edition of the Greater Lagos Fiesta, which the speakers highlighted for you, will help jumpstart our economy. “
Tourism, Arts and Culture Commissioner Pharmacist Uzamat Akinbile-Yusuf noted that the 2020 edition did not take place because the Lagos State Government prioritized health and to public security, but this year will be with a ‘mixture of uniqueness and innovation. and creativity.
She added that “Lagos Rocks” will be “an immersive experience of entertainment, admiration and inspiration, like never before in Nigeria from December 1 to January 1, 2022”.
Akinbile-Yusuf also said the government “will use the Greater Lagos Fiesta to further transform Lagos into a major African tourism and entertainment hub by exploring and promoting the potentials that abound in the state as well as integrating the industry. fashionable entertainment and art, a viable platform to attract visitors and create employment opportunities.
She revealed that only people vaccinated against COVID-19 would be allowed to enter the Fiesta premises and provided adequate security and emergency services.
Also stressing the importance of the Fiesta, Governor Sanwo-Olu’s Special Advisor for Tourism, Arts and Culture, Mr. Solomon Bonu, said it reaffirmed his director’s commitment to tourism development.
“The Greater Lagos Fiesta 2021 is a reflection of Governor Sanwo-Olu’s love for tourism and entertainment and his fervent belief in the ministry’s ability to host an event that portrayed the Lagos standard known for years,” did he declare.
The Chairman of the Fiesta Marketing Communications Subcommittee, Mr. Israel Jaiye Opayemi, noted the evolution of the ‘Lagos Countdown’ to ‘Greater Lagos Fiesta’ and how, despite the name changes, its focus remains “to serve as a unifying platform to promote entertainment, commerce, the arts, culture and the bubbling spirit among the people of Lagos State.” “
He said, â40% of consumers are looking forward to HIGH energy this upcoming holiday season as makeup for the COVID-induced low energy of December 2020. Over 80% of consumers want brands and businesses to host events. and festivals in December. As a form of escape and compensation for the social and psychological restrictions of COVID-19. 42% of consumers are willing to attend parties and concerts rather than other social gatherings in December as part of their “high energy” December expectations.
Opayemi further noted that Lagos Fiesta 2021 is a celebration of âthe resilience of our minds in the fight against an unseen enemy called Covidâ.
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